We focused on two key areas: improving the booking process and maximising the most effective marketing channel. After reviewing the client’s booking system in detail to identify major issues, we chose Facebook as the main lead generation platform because of its strong targeting and engagement potential. How Primal approached this challenge was by creating a campaign that used Facebook’s built-in lead forms, making the enquiry process faster, simpler and more user-friendly.
A Multi-Award-Winning Spa in Singapore
