How do I choose a retail marketing agency in Malaysia?

Ask for retail case studies with revenue and order figures, how store and online results are reported together, and who in the team works on your account. Check that the agency runs local search, product search and ads as one plan, and that it knows your platforms, from Shopify to Shopee and Lazada.

What do your retail marketing services include?

Local SEO for each store’s Google Business Profile, ecommerce SEO for category and product pages, AI search citations, Google Shopping and Performance Max, Meta ads for new collections, and Collaborative Performance Advertising Solution (CPAS) ads with Shopee and Lazada. The plan sets which parts come first for your stores.

How long until retail marketing shows results?

Ads produce order data as soon as tracking and product feeds are in place. Technical fixes and Google Business Profile updates take weeks to show, and rankings for competitive product terms take months. The report shows online orders and store visits by channel each month, so you see which part of the plan is working first.

Do you work with Shopee and Lazada stores?

Yes. CPAS ads send shoppers from Facebook and Instagram to your Shopee or Lazada store and are measured on the orders there, and Shopee in-platform ads reach people already searching the marketplace. Campaign structure, audiences and bids are reviewed every week, and the report shows cost per order by marketplace next to your own store.

Do you work with retailers that have many stores?

Yes. Each store gets its own Google Business Profile and location page with opening hours and directions, and ads can be planned by the area each store serves. Reports show results by store and for the online shop, so budget goes to the locations and channels that return the most.

Can you drive visits to our stores, not just online orders?

Yes. Local search, a Google Business Profile for every store and ads within a radius of each one bring shoppers in. Store visits, calls and directions are reported next to online orders, so you see the whole picture for each store.

What happens in the first month?

A review of your website, store listings, feeds and tracking, fixes to Google Business Profiles and conversion tracking, a plan by category and store, and the first campaigns live. You see the plan and the tracking before any budget goes to media.

A bright fashion store with rails of plain garments

Retail Marketing Agency For Store Visits And Online Orders

Primal is a retail marketing agency in Malaysia for fashion, sporting goods and home brands. Search engine optimisation (SEO), AI search and ads on Google, Meta and Shopee run as one plan for your stores and your online shop.

Get Started

A store counter with a card terminal and a paper shopping bag

One Plan For Stores And Online Orders

Primal has 15 people in Kuala Lumpur and about 150 across Kuala Lumpur, Bangkok and Singapore. For a retailer, the integrated Primal team runs local SEO so each store appears in Google Maps, ecommerce SEO for category and product pages, Google Shopping and Performance Max for product ads, and Meta ads for new collections, with one report across your stores and your online shop.

A hand holding a phone with a revenue chart, a shopping bag beside it

Results Reported On Revenue And Orders

As a retail marketing agency, Primal reports on revenue, orders and return on ad spend (ROAS) for your stores and your online shop. Online orders are tracked to the search or the ad that brought them, store visits and direction requests come from Google Business Profile and Google Ads store visit data, and marketplace orders on Shopee and Lazada are shown beside your own site, so you can see where each ringgit of revenue came from.

A rail of dresses in pink, polka dots and mustard against a dark green wall

About Our Solutions

Retail Marketing For Stores And Online Shops

A retailer with stores in several states and an online shop needs local search for each store, category and product pages that rank on Google, and ads that reach shoppers on Google, Meta and the marketplaces. A brand that sells mostly through Shopee and Lazada needs a different mix. Primal starts with where your orders come from today, in store and online, then plans search, AI search and ads around them.

Work With A Top 3% Google Premier Partner

Google gives Premier Partner status each year to the top 3% of participating companies in a country, and Primal holds it for 2026. With our Meta Business Partner and HubSpot Certified Partner status, it gives the team early access to new ad products, joint planning with the platforms and beta tests, so new Shopping and catalogue ad formats reach your campaigns early.

Case Studies

Results For Retail Brands In Malaysia

See All Case Studies

FAQ

Your Retail Marketing Questions Answered

How do I choose a retail marketing agency in Malaysia?How do I choose a retail marketing agency in Malaysia?Ask for retail case studies with revenue and order figures, how store and online results are reported together, and who in the team works on your account. Check that the agency runs local search, product search and ads as one plan, and that it knows your platforms, from Shopify to Shopee and Lazada.
What do your retail marketing services include?What do your retail marketing services include?Local SEO for each store’s Google Business Profile, ecommerce SEO for category and product pages, AI search citations, Google Shopping and Performance Max, Meta ads for new collections, and Collaborative Performance Advertising Solution (CPAS) ads with Shopee and Lazada. The plan sets which parts come first for your stores.
How long until retail marketing shows results?How long until retail marketing shows results?Ads produce order data as soon as tracking and product feeds are in place. Technical fixes and Google Business Profile updates take weeks to show, and rankings for competitive product terms take months. The report shows online orders and store visits by channel each month, so you see which part of the plan is working first.
Do you work with Shopee and Lazada stores?Do you work with Shopee and Lazada stores?Yes. CPAS ads send shoppers from Facebook and Instagram to your Shopee or Lazada store and are measured on the orders there, and Shopee in-platform ads reach people already searching the marketplace. Campaign structure, audiences and bids are reviewed every week, and the report shows cost per order by marketplace next to your own store.
Do you work with retailers that have many stores?Do you work with retailers that have many stores?Yes. Each store gets its own Google Business Profile and location page with opening hours and directions, and ads can be planned by the area each store serves. Reports show results by store and for the online shop, so budget goes to the locations and channels that return the most.
Can you drive visits to our stores, not just online orders?Can you drive visits to our stores, not just online orders?Yes. Local search, a Google Business Profile for every store and ads within a radius of each one bring shoppers in. Store visits, calls and directions are reported next to online orders, so you see the whole picture for each store.
What happens in the first month?What happens in the first month?A review of your website, store listings, feeds and tracking, fixes to Google Business Profiles and conversion tracking, a plan by category and store, and the first campaigns live. You see the plan and the tracking before any budget goes to media.

Speak To Our Retail Marketing Team

Tell us how many stores you run, where you sell online and the targets you need to reach. A senior retail specialist looks at your store listings and your online shop before the first call.

Client reviews

4.9