Paid & Free ChatGPT Alternatives That You Should Try in 2023

Welcome to the digital age, where the world is connected like never before. Marketing has always been challenging, thanks to the internet, and AI tools are at the forefront of this revolution. In the new world, these tools are particularly important, as they provide a means for businesses to engage with their customers and potential customers faster than ever.

One of the most exciting developments in the online world has been the rise of AI tools. These intelligent tools use natural language processing and machine learning algorithms to streamline content processes and more in seconds.

One of the more notable developments gaining much-heated debate in recent months has been ChatGPT. It is an AI-powered chat platform on the OpenAI playground, a research organisation that specialises in advancing artificial intelligence. It uses a state-of-the-art language model called GPT-4, capable of generating human-like responses.

However, ChatGPT is one of many players in the game, and there are several other paid and free ChatGPT alternatives in 2023 that you may want to consider, especially if you are burdened with repetitive marketing tasks. But first… 

What is ChatGPT?

ChatGPT open AI platform

ChatGPT Is One Of The Most Popular AI Tools In The World Now

Source: Freepik

Before we tell you some ChatGPT alternatives, you should know what ChatGPT is. The platform is designed to provide a conversational experience tailored to the user’s needs, making it an ideal tool for businesses and individuals.

The platform’s AI algorithms are constantly learning and evolving, ensuring they can provide accurate and relevant responses to any query. 

What Can I Use ChatGPT For?

ChatGPT is a versatile and convenient platform that can be used for many different purposes, such as:

  • Content Creation: ChatGPT can generate high-quality content quickly and efficiently. The platform’s AI algorithms can analyse data, write code, and develop written content, including articles, social media posts and blog posts suitable for any search engine. This can save you precious time and resources, allowing you to focus on more urgent tasks.
  • Market Research: ChatGPT can conduct market research by engaging with customers and going through old data on the internet. The platform can scour the internet and collect valuable insights to help your business make informed decisions about your products or services.

AI-powered tools like ChatGPT are just one example of how AI is integrated into our daily lives. 

Are you worried about Google detecting AI-generated content? Don’t be. Read our article to find out more. 

Should You Consider a ChatGPT Alternative?

Best ChatGPT Alternatives

What Are the Best ChatGPT Alternatives?
Source: Freepik

Whether or not you should consider a ChatGPT alternative depends on your specific needs and goals. While ChatGPT is a powerful and popular AI tool, many other alternatives offer different unique features. Here are some examples of free and paid ChatGPT alternatives that you might want to consider:

Best ChatGPT Alternatives



ChatSonic Is A Very Powerful ChatGPT Alternative

Source: ChatSonic

ChatSonic is a powerful AI-powered writing tool and chatbot that can help businesses and individuals create high-quality content efficiently. One of its key features is its ability to provide users with suggestions for sentence structure, tone, and word choice. By doing this, ChatSonic can help users improve their writing skills and create engaging content that resonates with their target audience.

Unlike ChatGPT, ChatSonic also includes a built-in plagiarism checker to ensure content uniqueness, an easy-to-use interface for inputting ideas, and “language switching” that allows users to change the content language in real-time. It is also integrated with other tools, like WordPress and Google Docs.

ChatSonic can be used for free (up to 5,000 words), but premium plans start at $13 monthly. However,  if you’re looking for a ChatGPT alternative that offers more advanced features and a variety of templates, ChatSonic may be worth considering.

Discover the top 7 AI detection tools for content analysis here.

Jasper AI

Jasper AI

Create SEO Friendly Content With Jasper AI

Source: Jasper Ai

Jasper AI is a compelling ChatGPT alternative that provides users with many unique features for creating SEO-friendly content efficiently and accurately. One key feature that makes Jasper stand out is its 50+ AI-powered templates, making it easy for users to jumpstart their content creation process.

Jasper AI integrates with Surfer SEO to provide SEO-friendly content that helps to boost search engine rankings. The generative AI platform is another feature that sets Jasper AI apart from other ChatGPT alternatives. This platform lets users quickly generate high-quality and personalised content without manually inputting all the information. 

Users can also create content for various platforms such as social media, email, blogging, website content, and more. Pricing for Jasper AI starts at $39 per month, or you can get a free trial for seven days.

Google Bard

Google Bard

Google Bard Has The Ability To Generate Text & Translate Languages

Source: Google Bard

Bard is a chatbot developed by Google that uses natural language processing (NLP) and machine learning to provide real-time responses to various inquiries. Google Bard has a clean and user-friendly interface consistent with Google’s Material design language.

It offers numerous features, such as the ability to edit prior questions and restart conversations at any point, making it easy to use and navigate. Additionally, Google Bard is known for its fast response times, making it efficient for quickly obtaining information on a wide range of topics.

One of the standout features of Google Bard is its ability to generate text and translate languages. The chatbot can craft creative content, answer questions, and provide clear and concise responses to a diverse range of inquiries. Moreover, this AI chatbot offers an “Ask Google” feature that allows users to perform web searches through the search engine.

Another unique aspect is its integration with Alexa and Google Assistant, which can also be used on voice-enabled devices. This makes it easy for users to access Bard’s features on different devices and platforms.

Bing AI

Bing AI

The New Bing AI Uses Conversational AI To Understand The Intent Behind Your Queries

Source: Bing AI

Bing AI allows users to get profound, accurate results while providing personalised recommendations. The search engine uses conversational AI to understand the intent behind your queries and provide relevant results.

One of the key features of Bing AI is its voice search capabilities. Users can issue voice commands to Bing, making it easy to find what they want without typing. Additionally, Bing offers a selection of conversation styles, including creative, balanced, and precise. This allows you to fine-tune your search results to fit your needs.

Bing AI is also helpful for businesses. It provides insights into user behaviour and search trends, making it easier for businesses to optimise their websites and online content for search engines. Bing can also be integrated with Microsoft Office and Microsoft Teams, making it a valuable tool for companies that use these programmes.

It also provides users with a wide range of results, including videos and images. This differs from ChatGPT, which is strictly an AI language model and cannot browse the internet. With Bing AI, you can look up documents, videos, photos, and more that can be found on the world wide web. comes with pre-built prompts to assist users at every step and is an excellent tool for bloggers, content marketers, and anyone looking to improve their writing skills.

copy ai Features Over 90 Copywriting Tools With Its Premium Plan

Source: Copy.AI

It can help you generate informative and engaging content. The software offers prompts for generating article ideas, creating an outline, building a content brief, and more. is connected to the internet, so you’ll have new external links built into the draft itself, and with some polishing, you can create SEO-friendly blog posts in a fraction of the time it currently takes. It is free for 2000 words, but users can get unlimited access to over 90 copywriting tools for as low as $36/ month.

Which One Should You Choose?

So there you have it – some excellent ChatGPT alternatives that can help you streamline your writing process and produce quality content. Jasper AI is ideal for those looking to quickly generate SEO-friendly content, while Bing AI is perfect for those seeking more personalised search results. However, the best choice depends on your digital marketing needs.

Check out other trending AI software that every digital marketer needs and try them out too. 

At Primal Digital Agency Malaysia, we understand the importance of creating quality content that resonates with your target audience and drives results. That’s why we offer various digital marketing services to help you take your online presence to the next level.

From SEO to social media ads and content creation, our team of experts can help you grow your business online. Contact us today to learn more about our digital marketing services and how we can help you achieve your goals.