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Be The Answer Buyers Find

ElevateSEO™ is Primal’s AI Search and SEO solution. An integrated program that grows your visibility on Google and across the AI platforms your buyers now ask first, including ChatGPT, Perplexity, Gemini and Google AI Overviews.

Trusted By 300+ Brand Partners

  • Decathlon
  • KLIA
  • McDonald's
  • AEON Bank
  • foodpanda
  • Dior
  • Uniqlo
  • Prudential
  • Starbucks
  • OGAWA
  • Canon
  • FWD
  • Under Armour
  • DHL Express
  • Onitsuka Tiger
  • IHG Hotels & Resorts
  • Panasonic
  • Generali
  • TUMI
  • LG
  • Clarins
  • Kia
  • ROYCE'
  • Unilever
  • Traveloka
  • Grand Seiko
  • Tokio Marine
  • AIG
  • Bayer
  • Chubb
  • Stripe
  • Decathlon
  • KLIA
  • McDonald's
  • AEON Bank
  • foodpanda
  • Dior
  • Uniqlo
  • Prudential
  • Starbucks
  • OGAWA
  • Canon
  • FWD
  • Under Armour
  • DHL Express
  • Onitsuka Tiger
  • IHG Hotels & Resorts
  • Panasonic
  • Generali
  • TUMI
  • LG
  • Clarins
  • Kia
  • ROYCE'
  • Unilever
  • Traveloka
  • Grand Seiko
  • Tokio Marine
  • AIG
  • Bayer
  • Chubb
  • Stripe
The Program

What ElevateSEO™ Covers

3 connected workstreams, run as an integrated program. The foundations that earn rankings are the same signals AI platforms weigh when they decide who to cite.

SEO Solutions Comparison

ElevateSEO™ Results That Stand Out

ElevateSEO™ Results That Stand Out
SolutionsAlternative AgenciesPrimal SEOElevateSEO™
Be Visible Everywhere With ElevateSEO™Not includedIncludedEnhanced, AI-driven feature. Maximise your brand’s discoverability across traditional search, AI search and social media platforms, connecting you with your audience everywhere
Focus On Conversions, Not Just RankingsNot includedIncludedIncluded. ElevateCONVERSION™. SCXO™ (Search Conversion Experience Optimisation): the end-to-end conversion flow, from search to success
Comprehensive Technical SEO OptimisationNot includedIncludedEnhanced, AI-driven feature. ElevateTECH™. Optimised for the search-engine technical core and AI crawlability: HTML, site architecture, schema and URLs
Quality Backlinks And Digital PRNot includedIncludedEnhanced, AI-driven feature. ElevateTRUST™. Amplify authority with backlinks, Google Business Profile and source-of-truth content that keep the brand consistent
Social Media, Community And User-Generated ContentNot includedNot includedEnhanced, AI-driven feature. ElevateCOMMUNITY™. Social media, user-generated content, listicles, social mentions and digital PR, so the brand is present where buyers and AI platforms look
Data-Driven Keywords And Prompts With ElevateTOPICS™ StrategyNot includedNot includedEnhanced, AI-driven feature. ElevateTOPICS™. AI-enhanced keyword and prompt research, driven by topic mapping to target search intent and semantic clusters, ensuring visibility across all platforms
AI-Optimised Content And SchemaNot includedNot includedEnhanced, AI-driven feature. ElevateCONTENT™. LLM-readable structure, direct answers, question-based headings and schema tactics for better AI content understanding
Tailored Strategy For Each AI PlatformNot includedNot includedEnhanced, AI-driven feature. Optimised strategies for every AI platform, maximising impact across channels
AI Visibility Tracking And ReportingNot includedNot includedIncluded. Elevate, Primal’s AI Visibility Tracker, records mentions, citations and visibility across AI platforms and search engines, by question and by platform
  • Included
  • Enhanced, AI-driven feature
  • Not included

See Where You Stand Across Every Platform

ElevateSEO™ includes AI visibility measurement of how your brand appears across AI platforms, which sources those platforms cite in your category and how that changes as the work progresses.

Rankings, traffic and citations sit in a unified measurement view, so the conversation is always about where you stand and what happens next, not which report to trust.

Brand Presence Performance

  • Brand Mentions595/ 696+2.0
  • Avg. Position1.9+0.1
  • Visibility85.5%0.1pp
  • SOV26.9%+0.4pp

AI Search Visibility Over Time

Top 5 Brand Visibility Tracked Across Time

85.5%0.1pp

AI Search Brand Visibility

Learn How AI Talks About Your Brand

BrandVisSOVPos
95.3%29.9%1.5
85.5%26.9%1.9
66.4%20.9%2.8
35.9%11.3%3.3

From Review To Visibility

Five stages. The program opens with a review of where you appear today, prioritises the questions that matter for your buyers, then creates, measures and adjusts across Google and the AI platforms as they evolve.

1/5

Review

Where you appear today, across Google and AI platforms. Which questions show your brand, which show competitors and where the gaps sit.

Primal team members at a workshop table
Recognised

You May Have Heard Of Us

Primal’s search work has been recognised across regional and global award programs.

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Pear, Head of Search Integration at Primal

“The brands being cited by AI platforms in two years will be the ones investing in classic SEO, brand building and entity authority today.”

Pear, Head of Search Integration, Primal
The Coverage

Optimised For How Buyers Actually Ask

Buyers no longer type keywords. They ask full questions, compare options and take the answer they are given. ElevateSEO™ maps the question types that decide your category and develops your presence in each one.

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    • AI Visibility
    • Citation Rate
    • AI Referral Traffic
    • Brand Mentions
    • Conversions
    • AI Share Of Voice
    • Sentiment
    • Cited Sources
    • Keyword Ranking
    • Organic Traffic
Primal colleagues working together at a laptop

Trusted By Ambitious Brands

An integrated search program across Google and AI platforms, measured properly. A working session reviewing how your brand appears across Google and AI platforms, and where the gaps are.

Request A Visibility Review

Programs from RM5,500 a month.

FAQ

Your ElevateSEO™ Questions Answered

Is AI search optimisation different from SEO?

The levers are the same even though the platform differs. Rankings reward pages and citations reward entities, but both are earned through classic SEO plus brand and entity building, meaning content quality, structure and source authority. ElevateSEO™ runs the two together as an integrated program, so the work that earns rankings also strengthens the signals AI platforms weigh when they decide who to cite.

Which AI platforms does ElevateSEO™ cover?

The 4 major answer platforms where buyers now research are ChatGPT, Perplexity, Gemini and Google AI Overviews, alongside Google’s classic results page. Coverage is weighted to where your category’s questions are actually being asked, which the opening review establishes before the work is prioritised.

Do we still need SEO if AI answers are taking the click?

Yes, and arguably more than before. AI platforms draw on the same authority signals that rankings are built on, from crawlable content to structured pages and credible sources. A brand with weak SEO foundations rarely gets cited. SEO remains the base of the program; AI search optimisation extends that base to the answer layer.

How do you measure AI visibility?

ElevateSEO™ includes its own AI visibility measurement of how your brand appears across AI platforms for the questions that matter in your category, which sources those platforms cite and how both change as the work progresses. It sits in a unified measurement view alongside rankings and traffic, so rankings and AI visibility read as one picture.

How long until AI visibility changes?

It varies by category authority and starting position. Brands with established authority and clear entity coverage tend to see citations change sooner; newer or thinner presences take longer because the foundations come first. Progress is reviewed through the engagement, so you always know what has changed and what is being worked on next.

How much does ElevateSEO with Primal cost?

ElevateSEO programs start from RM5,500 a month. The fee depends on how many pages and markets the work covers and how much content and link work it needs. Scope is set after a 30-minute call. See our guide to SEO costs in Malaysia.

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30 Minute Call

Speak With Us

Book a quick call to see how we help you grow, without endlessly trying new agencies, waiting for a better year or hiring expensive in-house teams.

  • We learn about your business and your goals
  • We find where your growth can come from
  • You see the next steps: a strategy meeting, then launch
4.9Four Primal client reviewers
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