
AI SEO Services In Malaysia That Get Your Brand Cited
Primal is an AI SEO agency in Malaysia that applies search engine optimisation (SEO) to the answers in ChatGPT, Gemini, Perplexity and Google AI Overviews, so your brand is cited there as well as ranked on Google.
Visibility Across
- ChatGPT
- Gemini
- Perplexity
Brands That Work With Primal Across Search And Advertising

AI Answers Now Sit Above The Links
Google AI Overviews now appear above the organic results for many questions, and more buyers in Malaysia also ask ChatGPT, Gemini and Perplexity for a shortlist before they visit a site. A brand can rank on page 1 of Google and still be missing from those answers. AI SEO records where your brand is mentioned in AI answers and why a competitor appears in its place, then fixes the cause in the same plan as your Google SEO.
What Our AI SEO Services Cover
Our AI SEO services in Malaysia have 6 parts, run with your Google SEO by one team. The plan sets which come first for your brand.
- AI Visibility TrackingThe questions your buyers ask, run in ChatGPT, Gemini, Perplexity and Google AI Overviews, with a record of where your brand is mentioned, cited or missing.
- SEO FoundationsTechnical, on-page and content SEO for AI search and Google, since Google AI Overviews draw on the pages in Google’s index.
- Answer Engine OptimisationAnswer engine optimisation (AEO) for the questions your buyers ask: direct answers on your pages, marked up so answer engines can quote them.
- Generative Engine OptimisationGenerative engine optimisation (GEO) for the sources AI tools cite: your own pages and the publishers, directories and review sites that mention your brand.
- AI Crawler AccessYour robots.txt file (which tells crawlers what they may read) and server settings checked, so GPTBot, ClaudeBot, PerplexityBot and Google can read the pages you want cited.
- ReportingAI mentions and citations reported beside Google rankings and organic leads, against the targets agreed in the plan.
See Where AI Answers Mention Your Brand
Each month you see how often ChatGPT, Gemini, Perplexity and Google AI Overviews mention your brand for the questions your buyers ask, and your share of those mentions against the competitors in your category.
Example report: a travel category in Primal’s AI visibility tracker.
Brand Presence Performance
- Brand Mentions595/ 696+2.0
- Avg. Position1.9+0.1
- Visibility85.5%0.1pp
- SOV26.9%+0.4pp
AI Search Visibility Over Time
Top 5 Brand Visibility Tracked Across Time
AI Search Brand Visibility
Learn How AI Talks About Your Brand
| Brand | Vis | SOV | Pos |
|---|---|---|---|
| 95.3% | 29.9% | 1.5 | |
| 85.5% | 26.9% | 1.9 | |
| 66.4% | 20.9% | 2.8 | |
| 35.9% | 11.3% | 3.3 |
How A Primal AI SEO Program Runs
A 5-stage program that starts with your buyers’ questions and keeps changing as the AI platforms change.
Agree The Questions
We agree the questions your buyers ask AI tools about your service, from first research to choosing a supplier, in English and Bahasa Malaysia where needed.
Results From Our Search Programs
Food Retail
Mahnaz Food342% Increase In Organic Purchases In 6 Months+342%Increase in organic purchases+352%Increase in organic revenue94%Keywords ranking on 1st pageAfter a technical review, Primal created a bilingual content strategy in English and Malay, targeting commercial and educational keywords.View case study
Payments
Curlec89% Increase In Organic Traffic In 6 Months89%Increase in organic traffic225%More keywords on page 1231%More keywords in the top 3An SEO program with blog articles, link outreach and forum answers for Curlec by Razorpay in Malaysia.View case study
Sports Retail
Decathlon124% Increase In Traffic In 6 Months124%Increase in traffic47%Increase in clicks21%Increase in click-through rateMost traffic came from branded keywords. Primal focused on generic search queries to grow non-branded organic traffic.View case study
Awards For Our Search Work
Primal’s search work has won regional and global awards, including Search Marketing Agency Of The Year at Agency Of The Year Malaysia. AI SEO is planned and delivered by the same search practice.
See All Awards- GoldSearch Marketing Agency Of The YearAgency Of The Year Malaysia
- WinnerAgency Of The Year SEOSearch Engine Land Awards
- WinnerBest Overall SEO Initiative EnterpriseSearch Engine Land Awards
- WinnerBest In-House TeamAPAC Search Awards
- ShortlistedBest Large SEO AgencyAPAC Search Awards
AI Search Services At Primal
AEO and GEO each have their own page. ElevateSEO™, Primal’s AI search and SEO solution, runs AI search optimisation and Google SEO together as one program.
Answer Engine Optimisation
Clear answers to buyer questions, marked up so answer engines and Google can quote them.
Generative Engine Optimisation
Content and brand mentions that generative AI tools draw on when they write an answer.
ElevateSEO™
Primal’s AI search and SEO solution for Google rankings and AI citations, run as one program.
SEO
Rankings on Google for the searches your buyers make, from technical fixes to content and links.

An AI SEO Agency In Kuala Lumpur
Primal Malaysia works from Mercu 2 in KL Eco City, with 15 people in Malaysia and colleagues in our Bangkok and Singapore offices. As an AI SEO company in Malaysia, we track the questions buyers here ask AI tools, in English and Bahasa Malaysia where they ask in both, and report your brand against the local competitors that appear in those answers.
Your AI SEO Questions Answered
How long does AI SEO take to show results?
Technical fixes and page changes can show in AI answers within weeks. Mentions for competitive questions usually take several months of content and outreach. The plan sets targets by month, so you can see progress early.
How do I choose an AI SEO agency in Malaysia?
Ask which questions and platforms the agency tracks, how it reports AI citations beside Google rankings, and for search case studies with numbers. Be careful with any AI SEO company that promises a fixed place in ChatGPT answers, because AI answers change from one query to the next.
Do I need AI SEO if my site already ranks on Google?
Ranking helps, because Google AI Overviews draw on pages in Google’s index. AI answers also depend on how directly your pages answer a question and on what other sites say about your brand, so a brand can rank well and still be missing from the answer. AI SEO finds the questions where that happens.
What does AI SEO optimisation include?
Tracking your brand in ChatGPT, Gemini, Perplexity and Google AI Overviews, SEO foundations, answer engine optimisation, generative engine optimisation, AI crawler access and reporting. ElevateSEO™ runs this with your Google SEO as one program.
Who does the AI SEO work for my brand?
The integrated Primal team. Primal Malaysia works from our Kuala Lumpur office with Primal’s search team, and senior practitioners use INSTINCT®, Primal’s internal AI capability, to plan and review the work faster.

Speak To Our AI Search Team
A 30-minute conversation with a senior search specialist about where your brand appears in AI answers today and which of our AI SEO services fit your goals.
Request A ConversationOther Services You May Be Considering
Content Marketing
Service pages, guides and articles written for buyers and for search.
Link Building
Links from relevant Malaysian and regional publishers, earned through editorial outreach.
ChatGPT Ads
Campaigns on the advertising formats inside ChatGPT.
Marketing Strategy
A plan that sets the channels, the budget split and the targets before money is spent.









