The Challenge
Curlec by Razorpay provides online payment services for businesses in Malaysia. It worked with Primal to grow the organic search traffic that reaches curlec.com from Google in Malaysia.
Our Approach
Primal’s search team ran a 6-month SEO program for curlec.com. Primal’s SEO specialist worked on the site’s pages, Primal’s copywriters wrote blog articles each month, and the outreach team earned links from other sites.
Beside the site work, the team answered questions about payments on Reddit and Quora.
Outcomes Achieved
The figures compare November 2025, the month before the work started, with June 2026, its last month.
- 89%Increase in Organic Traffic
- 225%More Keywords On Page 1 Of Google
- 231%More Keywords In The Top 3
Key Insights
- Organic traffic from Google in Malaysia rose from 3,732 to 7,055 visits a month.
- Keywords on page 1 of Google rose from 183 to 595, and keywords in the top 3 from 110 to 364.
