
Ecommerce Marketing Services For Online Orders
Primal is an ecommerce marketing agency in Malaysia. Search engine optimisation (SEO), AI search and ads on Google, Meta and Shopee run as one plan, reported on orders and revenue.

An Ecommerce Digital Marketing Agency With One Team
Primal is an ecommerce digital marketing agency with about 150 people across Kuala Lumpur, Bangkok and Singapore. For an online store, the integrated Primal team runs ecommerce SEO for category and product pages, Google Shopping and Performance Max for product ads, and Meta and TikTok ads for new customers, with one report that ties each channel to orders.

Results Reported On Orders And Revenue
As an ecommerce performance marketing agency, Primal reports on orders, revenue and return on ad spend (ROAS) by channel and by product category. Google Analytics 4 and your store’s own order data sit in one report, with Shopee and Lazada orders shown beside your website, so you can see which campaigns, categories and marketplaces bring the orders, and the budget goes to the ones that pay back.

Ecommerce Marketing Solutions Planned Around Your Store
A brand that sells on its own Shopify site needs different work from one that sells mostly on Shopee and Lazada, and a store with thousands of products needs different work from one with a few dozen. Primal starts with where your orders come from today, then plans search, AI search and ads around the channels that bring them.
Work With A Top 3% Google Premier Partner
Google gives Premier Partner status each year to the top 3% of participating companies in a country, and Primal holds it for 2026. With our Meta Business Partner and HubSpot Certified Partner status, it gives the team early access to new ad products, joint planning with the platforms and beta tests, so new ad formats reach your campaigns early.
Results For Ecommerce Brands In Malaysia
Food Retail
Mahnaz Food342% Increase In Organic Purchases In 6 Months+342%Increase in organic purchases+352%Increase in organic revenue94%Keywords ranking on 1st pageAfter a technical review, Primal created a bilingual content strategy in English and Malay, targeting commercial and educational keywords.View case study
Parenting
Mothercare28.53x ROAS On Google Ads In 12 Months28.53xReturn on ad spend on Google Ads1.1MNew users22.10%Increase in first time purchasersSearch and Performance Max campaigns to capture high-intent demand and maximise ecommerce conversions.View case study
E-Commerce
Boony & Co5.2x ROAS On Shopee In-Platform Ads In 6 Months5.2xReturn on ad spend (ROAS) on Shopee in-platform ads70%Increase in Shopee search clicks360%Increase in unique product impressionsA social media growth plan with high-intent ad creatives, campaigns that sent shoppers to the Shopee store and Shopee in-platform ads for high-intent shoppers.View case study
Your Ecommerce Marketing Questions Answered
How do I choose an ecommerce marketing agency in Malaysia?How do I choose an ecommerce marketing agency in Malaysia?Ask for ecommerce case studies with order and revenue figures, who runs your account each week, and how results are reported. Check that the ecommerce agency runs search, AI search and ads together, and that it knows your platform, whether that is Shopify, WooCommerce, Magento or a marketplace store.
What do your ecommerce marketing services include?What do your ecommerce marketing services include?Ecommerce SEO for category and product pages, AI search citations, Google Shopping and Performance Max, Meta and TikTok ads, Shopee in-platform ads, and the conversion tracking that lets every channel report orders and revenue. The plan sets which parts come first for your store.
How long until ecommerce marketing shows results?How long until ecommerce marketing shows results?Paid campaigns produce order data as soon as tracking and product feeds are in place, usually within the first weeks. SEO for category and product pages takes several months, with technical fixes showing first and rankings for competitive terms later. The monthly report shows both on one page.
Do you work with Shopee and Lazada stores?Do you work with Shopee and Lazada stores?Yes. Primal sends shoppers from social media and search to your Shopee or Lazada store, runs Shopee in-platform ads for people already searching the marketplace, and runs Collaborative Performance Advertising Solution (CPAS) ads with retailers such as Shopee and Lazada. Each is measured on the orders in the store.
Which ecommerce platforms do you work with?Which ecommerce platforms do you work with?Shopify, WooCommerce and Magento for your own store, and Shopee and Lazada for marketplace stores. The ecommerce SEO and ads plans follow how each platform handles product pages, product feeds and tracking, so the work fits the store you already have.
Can you set up product feeds and tracking?Can you set up product feeds and tracking?Yes. Primal sets up or fixes the product feed for Google Shopping and Meta catalogue ads, installs conversion tracking and the Conversions API, and checks that orders, revenue and returns in the reports match your store’s own numbers before campaigns scale.
What happens in the first month?What happens in the first month?A review of your store, feeds and tracking, fixes to the product feed and conversion tracking, keyword research by category, and the first campaigns live. Orders appear in the report from the first week the campaigns run.
Speak To Our Ecommerce Team
Tell us where your store sells today and the targets you need to reach. A senior ecommerce specialist looks at your store and channels before the first call.




