We focused on two key areas: technical site health and search relevance for men’s ready-to-wear fashion. Our team ran a detailed technical audit to uncover architectural weaknesses within the e-commerce platform, then built an SEO roadmap covering both on-site structural improvements and off-site authority building. A key part of how Primal approached this project was by aligning keyword targeting with the brand’s seasonal boutique offerings, making sure the site spoke to both legacy customers and new audiences searching for fashion in Malaysia.
Here at Polo Haus, we strive to exceed our customer’s expectation everyday.